Job Overview

Data Analyst

Detailed Job Description
•    Responsible for collecting, analyzing, and reporting on website and marketing data regarding customers, markets, competitors, web behavior and campaign effectiveness, to measure performance and support business decisions.
•    Experience in Marketing and Growth Analytics by understanding the marketing parameters that drive to Growth and performance.
•    Knowledge of statistics and direct marketing testing principles required. Experience with search optimization, search marketing, display advertising and/or email marketing.
•    Provide ROI analysis of all marketing campaigns with predefined key performance indicators 
•    Work with internal stakeholders to determine ongoing business intelligence needs in order to design, develop and produce ongoing reports and dashboards to support the business. 
•    Mapping data flows and creating clear documentation of the reporting layer. 
•    Extensive experience in Marketing Data Analysis and QA on the data.
•    Building dashboards / reports for all projects and initiatives. This includes automating delivery of reports to project leads and peers.
•    Aiding in general analysis on an adhoc basis regarding all stages of development for the integration.
•    Monitoring performance and building presentations for stakeholders and senior leadership.
•    Able to work closely with senior management to interpret and present findings in a clear, concise and actionable way
•    Good communication and explanatory skills to walkthrough each detail of the reports generated.
•    Experience with AB testing tools such as Optimizely is a plus
•    Experience with analyzing Facebook, email, Adwords is a plus

Mandatory skills
•    MySQL
•    Python
•    Tableau (BI Tool)
•    SigmaComputing (BI Tool)
•    MS Excel
•    Snowflake (Cloud DB)
•    Salesforce (CRM) à Good to know (data will be extracted from Salesforce DB’s)

About Virtusa
Teamwork, quality of life, professional and personal development\: values that Virtusa is proud to embody. When you join us, you join a team of 21,000 people globally that cares about your growth — one that seeks to provide you with exciting projects, opportunities and work with state of the art technologies throughout your career with us.
Great minds, great potential\: it all comes together at Virtusa. We value collaboration and the team environment of our company, and seek to provide great minds with a dynamic place to nurture new ideas and foster excellence.
Virtusa was founded on principles of equal opportunity for all, and so does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.
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